Monday, 12 September 2011

bike . . . activity

http://andmelbourne.com/project/re-cycles







RE-CYCLES IS A MELBOURNE BASED BUSINESS RUN BY CLOSE FRIEND MITCH FARINA. THE BRANDING FOR THIS PROJECT WAS INSPIRED FROM VINTAGE BICYCLE AND AUTO REPAIR SHOPS. ALL OF HIS BIKES START FROM AN OLD BICYCLE, WHETHER IT IS JUST A FRAME OR AN ENTIRE BIKE WHICH HEAVILY INFLUENCED THE DESIGN AND PAPER STOCK.



Bicycles
Everyone rides bikes in Amsterdam, so many differt kinds bikes. Special bikes for special people. July 2007












Godspeed Lettepress Poster

//
Client:
ArtCrank Poster Show, 2011
Design:
Studio On Fire inked up almost every piece of a bicycle, from cranks to handlebars and then pressed them on paper. These master shapes were then digitally scanned and arranged to spell out Godspeed. You can buy the poster for $20 at Studio on Fire.
“Godspeed or God Speed comes from the Middle English expression ‘God spede (you)’, a wish for success and fortune for one setting out on an enterprise, voyage, adventure, or travels. It may also mean good luck,” say the folks at Studio on Fire. “The word “Godspeed” seems especially appropriate for cyclists, as a wish for someones safe and prosperous journey.”








Branding, logo design

I am a very keen cyclist and happen to know my way round a bike very well, so whilst at University to raise some extra funds I decided to set up this company repairing and restoring both old and new bikes.











Emily Glaubinger
Illustrator and Designer specializing in apparel and accessories. In Love with textile and pattern design. Emily has been a featured artist in Juxtapoz Magazine and the Contemporary Book of Illustration. She has participated in Art shows around the Globe, and has illustrated for a variety of things including band posters, magazines, t shirts and even larger than life chalk murals. Emily has illustrated for Nike, Disney, Mountain Dew and Jeep. She is always on the lookout for new and exciting projects and collaborations.







Artcrank is a poster show for bicycle enthusiasts that happens every year in Minneapolis. This is my poster for the 2010 Artcrank show and this poster will be among 35 other amazing designers and illustrators works (85 prints of "Rode Hard" will be sold at the show Saturday April 10th, 2010). The process on this poster was unique as it is both screen-printed and laser cut (laser cut first) and black paper was used to hide the burn marks from the laser. All of the type and illustration is unique to this poster and created in Illustrator.
















Fixed gear bike & repair shop identity

Many people are obsessed with bikes today, and we are not the exception. The conception is based on
a popular expression that means obsession and sounds similar in different languages. We changed it a bit
to make connection with the shop's specialization clearer. The logo also refers to the obsession theme.
The catchphrase of the shop is "Everything is a cycle", which refers both to the Uroboros symbol and the cycling itself.















Beryl Fine is a photographer based in San Francisco, who strives to find beauty in the unconventional; her photos are bold, yet they expose a frailty that is so inherent in human nature. For this project, she photographed 23 bike messengers, men and women, who are all represented in the book.

San Francisco Bicycle Messengers, created by Beryl Fine, captures the charm and the obscurity. The rough exterior and the human character has been taken and abstracted by the camera’s 35mm lens, to revile honest portraits of these men and women. San Francisco Bicycle Messengers, a 100-page photo book, with a silk-screened cover illustrated by Mike Giant. A portion of the proceeds benefit the SFBMA Broken Bones fund.


http://www.behance.net/gallery/San-Francisco-Bike-Messenger/365694


















Trek Bikes 2010 Mini Catalog -- Mountain

This mini catalog is distributed by Trek dealers to help introduce customers to the different mountain bikes product lines.


http://www.behance.net/gallery/Trek-Bikes-2010-Mini-Catalog-Mountain/316154








Free Rider

2011 Magazine entry for Album - 'Bicycle Journeys'.
The content is a collective exhibition of text, illustrations, photographs on the
fondness we have with bicycles in a global and digital era.


Transportation Alternatives

We were approached to create a T-shirt design to promote bicycling, walking and public transportation in New York City. A variety of steps was necessary to achieve the look we wanted, starting with spending hours in the darkroom to expose photograms of leaves and flowers.







This group project, created by me and two other people is supposed to facilitate a clear and simple experience for someone who is trying to  replace the  bicycle tire for the first time.  The manual is bilingual (English and Russian) and allows the user successfully complete the task even if English is not their native language. It is duplex printed so the piece becomes a two in one system.  The cover graphic is paired with a a glossary to help out those who do not know all the necessary bike terms. Each bike part is highlighted on the wheel graphic for easier comprehension.
The manual is printed on recycled paper to keep it environmentally-friendly and sustainable.




"Since it's inception the bicycle has played an inyegral role in the advancement of human culture, while it's function and relevance have evolved over time. It has never failed to capture the imagination of people from all walks of life"

"The bicycle's appeal is both timeless and universal having crossed the boundaries of class and geography to become perhaps the one truely global pastime. It's a blank canvas. A reason for being a revolution that endures"

Building a movement:
"A few years ago, I had a epiphany riding home along the Embaradero Trail in San Francisco. As i turned to look at the rush hour traffic, I thought, this is crazy to have all of these cars in such a densly populated area. Not only is it ................... What's this doing to out quality of life? That moment inspired me to do everything in my power to get urban dwellers out of their cars and onto their bikes."
"The bicycle offers freedom.
It's simple, efficient and affordable. We want people to think of bikes as transportation not just recreation, and we won't stop till we get a million people to use bikes for daily transport."

-John Belenberg.

"Bikes have come a long way in 220 years of existance and like many of the best things in life, they only get better with time."  

Mode of Transformation showcases the evolution of the bicycle as the perfect metaphor for the story of Superfine. Like the bicycle, Superfine is custom-crafted, constantly pushed to the limit, and made to last. Both are objects of endless fascination. Both have sustainable qualities that, more and more, are being brought to the surface. And undeniably, both have a passionate following within their domain.



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